Meet the tallest member of AVB’s team – Alvin!
In order to promote the bank and its products and services, Allegheny Valley Bank explores many traditional and nontraditional marketing strategies.
Since 2008, the most popular nontraditional marketing tool AVB has utilized is our 26 foot tall inflatable balloon. It has proven to be one of the most effective uses of dollars spent on name brand advertising. The life span of the balloon is about four years due to wear and tear/outdoor weather conditions. Our first balloon, Big Al, served us from 2008-2012, then Allie V from 2012-2015, and now it’s Alvin’s turn!
Our balloon can be placed virtually anywhere:
- Community events
- Branch offices
- Grand opening events
- Outdoor concerts
- And just like the rest of our employees – Alvin attends the company picnic each summer!
Look for Alvin in your community or at your local AVB branch!